Possibilities Healthcare Services combines the principles of Eastern and Western medical traditions to address their patients’ health concerns. They create individualized plans that are unique to needs of each client. They wanted a logo that would represent this holistic approach to healthcare.
After some initial designs that utilized an abstract lotus flower pattern, the client saw the image of the lotus flower with the petals in a circle pattern, and asked us to create a version that focused more on the idea of movement in a circle. After some colour retweaks we presented the final logo and then used that same scheme to help for across the board branding and design of their pamphlets and postcards.